newznew (Chandigarh) : HDFC Bank Ltd., has partnered with Chandigarh Administration, a government body in Chandigarh, to promote Digital Banking.The Bank will work with various departments and educational institutes in Chandigarhto create awareness and educate various stakeholderssuch as employees, students, teachers, and traderson the benefits of going cashless to promote the use of digital banking channels for financial transactions.This is an endeavour to make Chandigarh a cashless city by promoting digital channels. The initiative is christened‘C for Chandigarh…C for Cashless’.
As part of this initiative, HDFC Bank will reach out to more than 100 schools and colleges and demonstrate through a presentation the various transactions that can be easily, quickly, and safely conducted through NetBanking, Mobile Banking, USSD, PoS, and apps such as HDFC Bank’s Mobile app, UPI, PayZapp, and Chillr.
The Bank’s PayZapp is a payment solution that allows customers to top-up mobile phone, transfer money instantly, pay utility bills,buy grocery, movie tickets,and even big-ticket purchases such as foreign holidays.Using UPI, the Bank’s customers as well as non-customers will now be able to instantly transfer funds. This is in addition to HDFC Bank’s powerful Netbanking portal and official mobile app, which allows customers to perform over 205 and 85 different types of transactions, respectively. The convenience aspect is further highlighted through services such as ‘Missed Call Banking’ and ‘Missed Call Mobile Recharge’, which are touched upon in the presentation to students.
“One of the objective of demonetization is moving the economy towards digital payments. For this to happen, it is imperative that important constituencies like the student community are made aware and educated on the various digital platforms to conduct banking transactions. HDFC Bank is happy to partner with Chandigarh Administration in it endeavor to promote digital or cash less transactions and is working relentlessly to achieve this objective,” said Mr.Govind Pandey, Branch Banking Head, HDFC Bank.
The initiatives are part of India’s premier full-service digital bank’s strategic focus on customer convenience, access and delight, using technology as an enabler. In line with this, post the launch of ‘Go Digital’ campaign in 2014, with the ‘Bank aapkimutthimein’ offering, HDFC Bank has launched a host of new digital banking products.
These include 30 minute paperless auto loan using Biometric technology, 10 seconds personal loan on netbanking, PayZapp and recently introduced instant loans at ATM. This is in addition to HDFC Bank’s powerful Net banking portal and official mobile app, which allows customers to perform over 205 and 85 different types of transactions, respectively.
In addition to digital initiatives, HDFC Bank is also reaching to out to people through its nationwide distribution network. HDFC Bank has 21 branches and 68 ATMs in the state of Chandigarh. As of September 30, 2016, the Bank had a national distribution network 4,548 branches and 12,016 ATMs across 2,596 cities.