NewZNew (New Delhi) : Festivals are perfect time to make merry, have fun and get soaked in the newness they have to offer. Baisakhi is one such time to welcome the new season of prosperity and to make it more special, Saiesta.com, the online fashion retailer, has come up with its Baisakhi collection to let women inundate themselves with festivities’ fervors in style.
The collection is specifically designed by Saiesta, keeping in mind the style women like to carry on the festival. The suits are available in bright hues to match with the festivities spirit and are an amalgamation of traditional and modern look.
The Baisakhi offering from Saiesta comprises of contrasting salwar and knee-length flared/straight kurta, and long straight suits that are teamed up with sharp-colored churidaars. The suits are paired with dupattas having appliqué work on the sides, giving them a grand and enchanting look.
“At Saiesta, we endeavor to provide women attires for every occasion, be it any. We strive to understand the requirements and desires and accordingly our clothes are conceptualized. Every festival has different meaning, and concept and we try to capture the very essence of it. It is for this reason our clothes are unique and enhance the beauty of every occasion. For Baisakhi, a lot of thought process went into the designing of the collection as we tried to sprinkle it with the essence of Punjab and set it in tune with the festivities,” said Sonal Abrol, Chief Operating Officer, Saiesta.com.
The collection features an interesting display of gotta and appliqui work, zari and brocade embroidery, and embellishments and is designed to suit the taste of women from all age groups.
Inspired from traditional Pakistani and Punjabi designs, the range has contemporary appeal to them and experiments with geometrical patterns, jacquard and net fabric materials to delight its women customers with something interesting.
Other than vivid colors and impeccable designs, it is the fabric that will make you squeeze into them the moment you touch them. The attires, which come in viscose georgette and polyester crepe fabrics in raw silk textures, are light, comfortable and soft despite the rich appliqué, brocade and gold embroidery work.
Saiesta.com is an initiative by leading Indian garments exporters Saivana Exports Pvt Ltd, and has rolled out a one-stop online shop for clothes and accessories for multiple occasions revolutionizing the way women’s wear is sold in urban India.
It is the country’s first Income Generating Fashion Portal, which offers entrepreneurial opportunity to women while providing them a one-stop shop for clothes and accessories for multiple occasions.
Had you been planning to make your Baisakhi memorable with your look this year, you know where to head. Your destination is here at Saiesta!