NewZNew (Chandigarh) : Keeping in pace with the changing times the leading dairy brand Verka is foraying into online marketing. The company has collaborated with eleven.express a leading online grocery shopping website. The products available will be delivered in 24 hours of placing the order.
Speaking on the occasion Mr Amarjit Singh Sidhu , Chairman MILKFED said, “with the changing times Verka is adapting and embracing the newer technologies. The online venture will give easy accessibility to the consumers. With ‘on-the-go’ lifestyle, online presence will make it convenient for consumers to place orders also it will help us increase our consumer base”
According to a latest study, Indian online grocery market is set to hit Rs 2.7 billion mark by FY’2019. All the brands in the market are looking forward to make the most of it. “Online shopping is a convenient, the consumer can shop their favorite brands in the comfort of their home”, he added.
Verka has always been a front runner when it comes to embracing modern technologies. The huge 20000 plus fan followers on facebook is an evidence of the same.
The verka products that would be available online are Tetra Packs of Lassi, Sweetened Flavoured Milk, Mango Raseela, Nimbu Paani,Aam Panna,Mango Shake, Ghee, Butter and other Verka products.