NewZNew (Bengaluru) : Askme, India’s leading consumer Internet Company has won the coveted Marketing or Advertising Campaign of the Year Award at the recently held ceremony of ‘Indian eRetail Congress’ 2015. The award recognizes innovative marketing initiative by Askme which has garnered positive results for the eRetailers.
Indian eRetail awards recognizes excellence in eRetail and multi-channel initiatives by retailers and confer national recognition to awardees, as the best digital retail businesses in the country. The Awards recognizes both e-commerce players as well as multi-channel retailers who have the most innovative, groundbreaking, smart, game-changing operations in India. Indian Retail Congress 2015 brought together the leaders from across the retail industry to discuss consumer trends and explore innovative strategies for the development in the sector.
Speaking at the forum Mr. Manav Sethi, Group CMO, Askme said, “Askme act as an enabler for SME’s across the nation andonline retail provides variety and convenience to them. For every retailer or eRetailer, customer experience is the key andthe differentiation is fading for the consumer because of their profile and demographics. At Askme we strongly feel that online presence to small and medium business in India can benefit them greatly by opening up new market opportunities.
The Indian Retail Congress 2015witnessed the participation from various industry stalwarts like Mr. Manish Sharma, President – CEAMA & MD, Panasonic India – South Asia;Mr. Satyaki Ghosh, Director – Consumer Products Division, L’Oreal India; Ms. Ruchira Jaitly, Senior Director – Social Beverages, Pepsi CO India;Mr. Tanmay Kumar, Chief Financial Officer, Burger King India; Mr. Vivek Bayani, Director, Future Group & Director, Big Bazaar Direct; Mr. Umang Kumar, President, Cardekho.com & CEO, Gaadi.com etc.
On receiving the award Mr. Manav Sethi, Group CMO, Askme said, “We are honored to receive this esteemed recognition from Indian Retail Congress.This recognitionsends a strong vote of confidence that at Askme, we are committed to providing the best services and create new benchmarks for the industry.”
Askme is evolving as a “new age consumer internet brand” and has a wide portfolio of cutting edge consumer features (from local search, classifieds, Deals, Buy Now, Cal l Now) catering to lead generation of all kinds of SMEs. These features are available on Apps, WAP, Voice, Social messaging, Telecos, Web, video platforms etc. works on the Business model of generating leads for SMEs and be e-marketplace for them across India and South East Asia.