newznew (Chandigarh) : Madame, India’s leading fashion brand, showcased its latest spring collection at the Spectrum’17 – the annual fest of NIFT. The fashion designing students walked the ramp to showcase the brand, which was also the title sponsor of the glittering event. Around 20 garments from the spring summer collection were displayed by the models. Arnav was selected as Mr Camla and Muskan Soni as Miss Madame.
The USP of the spring summer collection is quirky and slogan patches, embroidery, pleated skirts, cullotes bottoms, abstract floral and color blocking. Besides the chick clothing, allied accessories like shoes, handbags, etc. are also part of the madame offerings to the trendy youth of today.
Ripped hem styles mashed up with beautiful embroideries and splatter prints just add beauty to the jeans accentuated by external elements and thus emphasising the denim masup theme. Sleek finishes, electic prints and adaptable color palette complete the range of madame
Mr Bipan Jain, MD, Madame Fashion said, “Madame is an international brand with a foresight to dress chique women clientele with the latest fashion. Madame is a fashion brand, designed and created for all pretty girls who love Madame for its style and sensuality. Known for its classic design and taste Madame is a brand for the young and expressive woman of today. Through such youth oriented events we wish to inspire and encourage the future of garment industry.”
Madame has over 150 stores across India. The world famous Camla Barcelona brand was also showcased at the show. Camla, a joint venture with Camla Barcelona, has an exclusive store at Ambience Mall, Gurgaon.