Zee Punjabi becomes Punjab’s No 1 Entertainment Channel within 3 months of its launch

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Zee Punjabi becomes Punjab’s No 1 Entertainment Channel within 3 months of its launch: Recently Launched Punjabi Entertainment Channel, Zee Punjabi has made it to the top.

Zee Punjabi becomes Punjab’s No 1 Entertainment Channel within 3 months of its launch

Within three months of its launch, channel has zoomed past several established players to become number 1. The weekly GRP Ratings (BARC, Week 11, U+R 2+) shows that the channel stands at 179.4 GRPsand went ahead of all other leading Punjabi channels including PTC Network and PITAARA.

Speaking of the BARC ratings, Rahul Rao, Business Head, Zee Punjabi said, “I once again want to thank our viewers for such a grand response. We will continue working hard to keep entertaining our viewers. Some more exciting shows are in pipeline and we hope people will keep showering their love and blessings on us”

Zee Punjabi has become a People’s favouritein a short span of time. It offers 20+ hours of original programming content every week, which is a first for Punjab.

Channel offers a wide variety of shows. ‘HeerRanjha’ ( 8:30 pm, Mon-Fri ) narrates the iconic love story followed by a lighthearted comedy ‘Vilayati Bhabhi’ ( ( 9 pm, Mon-Fri )  based on the perpetual Canadian aspirations ofPunjabis. “ TuPatang Mai Dor “ ( 8 pm, Mon-Fri ) is a cross border love story.  ‘Khasma nu Khani’  ( 7 pm, Mon-Fri ) and ‘KamliIshq Di ( 7:30 pm, Mon-Fri )’ portrayPunjabi women protagonists as empowered and confident enough to face the world.

Sa Re Ga Ma Pa Punjabi ( 7 pm, Sat-Sun ) and Hasdeyaan De GharVasde ( 8:30 pm, Sat-Sun ) lineup the power packed weekends.

About Zee Punjabi

Zee Punjabi is the Punjabi General Entertainment Channel of Zee Entertainment Enterprises Ltd (ZEEL).  Launched on 13th January 2020, Zee Punjabi offers a variety of shows around themes that are familiar to the audience and cater to the unique entertainment preferences. The channel offers family inclusive and culturally rooted content that celebrates the diversity of Punjab

With the brand promise, ‘JazbaaKarVakhon Da’ translating to “Making their VaddeSapne come true”, the channel endeavours to be a reflection of the josh and jazba of Punjab and its people that pole vaults them to realize their extraordinary dreams.

Zee Punjabi is available across all major cable, DTH and digital platforms. The channel is also available on ZEEL’s digital and mobile entertainment platform, Zee5.

Zee Punjabi is available across all major cable, DTH, Free dish and digital platforms.

Platform         Channel No

Tata Sky           1927

Dish TV            1156

Airtel DTH       556

DD Free Dish   72

*BARC Ratings, 2+ , U+R

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