- Lowers entry barrier for millions of Chandigarhis to avail a cab for local commute
- Ola Micro now available in 6 new cities – Jaipur, Ahmedabad, Chandigarh, Bhubaneswar, Coimbatore & Guwahati, taking its presence to 13 cities in India
- Priced at Rs. 5 per kilometer with base fares as low as Rs. 20
- More than 15,000 Ola Micro vehicles across 6 cities at launch
NewZNew (Chandigarh) : Ola, India’s leading mobile app for transportation, today announced the launch of its most popular category, ‘Ola Micro,’ offering economy AC cab rides at Rs. 6/km in 6 more cities across India including Chandigarh. Micro has been launched with base fares starting as low as Rs. 20 and a uniform fare of Rs. 6 per kilometer (except in Chandigarh, where it’s Rs. 5/km) Re. 1 per minute in all cities.
Ola Micro is already available in major cities like Delhi, Bangalore, Mumbai, Chennai, Kolkata, Hyderabad and Pune where it was launched in late February and has seen a phenomenal response from consumers. Ola Micro fleet will comprise of cars like Datsun Go, Maruti Alto, Hyundai Eon, amongst other compact cars. At just Rs. 6 per kilometer, Ola Micro is India’s most pocket friendly AC cab ride.
By bringing Micro to fast growing Tier 2 markets like Chandigarh, Ola is making an AC cab ride affordable for millions of Indians who will potentially take their first cab ride with this category. In a city like Chandigarh, which is a popular tourist and economic centre, affordable, yet reliable mobility options are limited. Ola Micro offers AC cab rides with low ETAs (Estimated Time of Arrival (ETAs) for customers, available in under 5 minutes in most parts of the city.
Speaking on the occasion, Pranay Jivrajka, Chief Operating Officer at Ola, said “Ola Micro will enable low cost AC cab travel for millions, like never before. At Rs. 6 per kilometer, this will be the most pocket friendly mode of intra-city cab travel, enabling users to take their first AC cab ride with Ola. We are already seeing overwhelming demand from fast growing Chandigarh market, and it holds tremendous potential to grow as Metro of tomorrow. As an Indian brand, we recognize the need for an innovative, low cost offering like Micro and we believe this will be a significant step towards our mission of building mobility for a billion Indians.”
Ola Micro’s unprecedented growth stems from the need for low cost, affordable mobility options in our cities. Ola Micro alone, in its first 3 weeks since launch, crossed the daily bookings that Ola as a platform did in 3 years and is estimated to be well over 50% the size of competition in such a short span of time.
Ola Micro Fare Table – Chandigarh
|Base Fare||Per km Fare||Ride Time|